Things I Like
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But normality isn’t an external phenomenon that exists in isolation. Normality is created. If something is perceived as normal—whether that’s topless women in a national newspaper or threatening remarks in an online forum—that perception is fueled by what we collectively accept to be “normal”.
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We need more engineers and more productive engineers. We don’t need to send people on quests through the dark woods of our issue tracker to have them prove their worth.
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Products that change user behaviors, which is what Twitter always has been and in retrospect is what Mixel was trying to be, require tremendous effort. They almost always take lots of iteration, lots of manpower, and lots and lots of money.
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...[I]n the end, we decided that the main focus should be how to get our designs into the browser earlier in the process, instead of who should be doing that work.
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But recently, we’ve been working to change that perception in the team so that talking, and meetings, and writing is the work. It’s tending the garden. Making the conditions right for good work to happen.
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The wolf approach is about disrupting the order of things and eliminating the presumed source of the problem. This is the kind of thinking that I fear is taking over places like Silicon Valley and becoming the dominant story about how to design businesses, services, and interfaces. There is an off-putting bravado and violence to this approach—almost a will to destroy something old to make way for the new. Behind it all is a refusal to acknowledge the source of the problem as a important character in the ecosystem. (If it weren’t so important, it wouldn’t hold enough influence to create the problem.) So, yes—if you shoot the wolves, the wolves no longer eat the livestock. But you also no longer have wolves. What will come of that?
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But that’s not my only goal: I also want to design the system my writing inhabits, and to maintain a proximity to the development process which can inform how that system evolves. That is, I want to be as close as possible to the forms, mechanisms, and methods by which my words are published.
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My point is that while we don’t want to overwhelm the user with choice overload, we also need to be careful not to unintentionally remove valuable choices that can empower people. In our quest to make experiences seamless, we run the risk of also making those experiences rigid and inflexible.
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In my research, I come across new little tidbits all the time, so I thought I’d share some of them in this post. Admittedly, not everything in this post will have a ton of immediate practical value, but maybe you can mentally file some of these away for later use.
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Consider making a program for people, not a program for a computer. I don’t want a new app to help me do work; I want different ways to think about work so I can get more done. It’s a nuanced difference, but I think it is an important one.
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And the reminder that not all long things are slow, complicated, boring things gave me the courage to pick up Edith Grossman’s translation of Don Quixote. And wouldn’t you know? A couple of hours and a handful of full-on belly laughs later, I am about 150 pages in, and flirting with the idea that this may be my favorite novel.
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What if design uses its seat at the table to draw pretty things, but otherwise not pay much attention to the outcomes, the user behaviors, the things enabled?
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As an industry, we’re never going to really break free of molds if we’re borrowing design patterns and styles from everything that is already out there. Learn how designers, architects, typographers, and composers broke the mold in their day.
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You are entitled to run an organization that reflects your values within the bounds of the law. What you are not inherently entitled to is the opportunity to lead an important and visible organization with values and actions that deviate from social norms.
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At its best, “do what you love” is a friendly pep-talk to the dissatisfied elite. At its worst, it’s exclusive: the ugly side of the American dream, the one that judges those with the least as being the least deserving. If only they had the will or ethic to pursue their dreams! If only that was all it took.